Ay up!

Ay up!

Ay up!

Matt Ward is a creative director based in Manchester, specialising in brand storytelling and visual identity. With extensive experience leading creative for major brands, retailers, and sports teams, he has shaped campaigns, e-commerce experiences, and brand identities across digital and physical spaces.

His work spans art direction, content creation, and digital storytelling, always with a focus on delivering impactful visuals that resonate with audiences. Whether crafting campaigns for global brands or developing creative strategies for grassroots communities, Matt’s approach is rooted in authenticity and innovation.

For collaborations or enquiries, feel free to get in touch.

Matt Ward is a creative director based in Manchester, specialising in brand storytelling and visual identity. With extensive experience leading creative for major brands, retailers, and sports teams, he has shaped campaigns, e-commerce experiences, and brand identities across digital and physical spaces.

His work spans art direction, content creation, and digital storytelling, always with a focus on delivering impactful visuals that resonate with audiences. Whether crafting campaigns for global brands or developing creative strategies for grassroots communities, Matt’s approach is rooted in authenticity and innovation.

For collaborations or enquiries, feel free to get in touch.

Matt Ward is a creative director based in Manchester, specialising in brand storytelling and visual identity. With extensive experience leading creative for major brands, retailers, and sports teams, he has shaped campaigns, e-commerce experiences, and brand identities across digital and physical spaces.

His work spans art direction, content creation, and digital storytelling, always with a focus on delivering impactful visuals that resonate with audiences. Whether crafting campaigns for global brands or developing creative strategies for grassroots communities, Matt’s approach is rooted in authenticity and innovation.

For collaborations or enquiries, feel free to get in touch.

experience

Millaer Seale Design

Jnr Designer

Millaer Seale Design

Jnr Designer

Millaer Seale Design

Jnr Designer

Connectpoint Advertising

Mid-weight Designer

Connectpoint Advertising

Mid-weight Designer

Connectpoint Advertising

Mid-weight Designer

Loaf Creative

Senior Designer

Loaf Creative

Senior Designer

Loaf Creative

Senior Designer

JD Sports Fashion PLC

Creative Lead

JD Sports Fashion PLC

Creative Lead

JD Sports Fashion PLC

Creative Lead

Myprotein – THG

Head of Design

Myprotein – THG

Head of Design

Myprotein – THG

Head of Design

Fanatics International

Creative Director

Fanatics International

Creative Director

Fanatics International

Creative Director

  • "Matt is one of the best Art directors I’ve ever worked with. And I’ve worked with some of the best in the world."

    Richard Grisdale - Copywriter & Creative Director

    Ex Saatchi and Saatchi, M&C Saatchi and DDB

  • "Plenty of creatives have talent, but
    Matt also taught me the commercial process — lessons I still rely on to
    this day."

    Gary Lever - Lead Creative

    AHOY Creative

  • "Matt brings fresh ideas to life with clear vision and collaboration. Always a pleasure — creative, supportive, and never takes
    the last slice
    of pizza:)"

    Darren Lennon

    Photographer

  • "Matt was key
    to Fanatics
    record-breaking
    Q1 2025, helping drive over 20% growth while delivering for fans, partners, and global
    sports giants."

    Fanatics International

    Senior Leadership

  • "Working with Matt at JD Sports was a privilege. His planning, creative vision built disruptive, multi-million-pound brands. A true talent — you don’t meet many like him."

    Jan Duckworth

    Managing Director at Cox & Cox

  • "I brought Matt into Fanatics to upskill and guide the creative team. His down-to-earth nature is backed by conceptual brilliance — the results speak for themselves."

    Liz Birkbeck

    Studio Manager at Persona Studio

  • "Matt is a focused, quick-thinking creative. He’s one of those people who makes the team better — easy to work with, full of smart ideas, and always pushing things forward."

    Mat Thornton

    Head of Creative at Castore

  • "Matt is a consummate pro and a great guy. I’ve worked with him and hired him to shape my startup’s identity — his vision is unmatched. I’d highly recommend giving him a call."

    Rick Guttridge
    CEO at Smoking Gun PR